Hello!
I am a passionate researcher & designer based out of Chicago. My design journey began at Northern Illinois University earning my Bachelor of Fine Arts in Visual Communication. Itching to learn more, I pursued Human Computer Interaction at DePaul University where I received my Masters in June 2025.
When not designing...
I am a pet parent to a pair of bonded cats named Sora & Suzy. Movies and music albums are my favorite forms of media and pop culture. Here are my recommendations:
Movies
Shin Godzilla (2016)
Blade Runner 2049 (2017)
La Haine (1995)
Everything Everywhere All at Once (2022)
Music
Orpheus vs. the Sirens by Hermit and the Recluse (2018)
ZUU by Denzel Curry (2019)
SOS by SZA (2022)
FAQs
How do I embrace ambiguity?
I ground the problem in research by identifying assumptions and gathering early qualitative and quantitative insights. This allows me to reframe the challenge with evidence.
What tools & methods do I use?
TOOLS: Figma, Adobe Suite, ATLAS.ti, Dovetail, Optimal Workshop
METHODS: Interviews, RITE Method, A/B Testing, Think-aloud Protocols
Collaboration starts with a conversation. Let's chat!
Send Email
Copyright Diego J. Reyes-Alicea
Designed by Diego J. Reyes-Alicea
Updated October 2025
Copyright Diego J. Reyes-Alicea
Designed by Diego J. Reyes-Alicea
Updated October 2025
Copyright Diego J. Reyes-Alicea
Designed by Diego J. Reyes-Alicea
Updated October 2025
FAQs
How do I embrace ambiguity?
I ground the problem in research by identifying assumptions and gathering early qualitative and quantitative insights. This allows me to reframe the challenge with evidence.
What tools & methods do I use?
TOOLS: Figma, Adobe Suite, ATLAS.ti, Dovetail, Optimal Workshop
METHODS: Interviews, RITE Method, A/B Testing, Think-aloud Protocols
Copyright Diego J. Reyes-Alicea
Designed by Diego J. Reyes-Alicea
Updated October 2025
Hello!
I am a passionate researcher & designer based out of Chicago. My design journey began at Northern Illinois University earning my Bachelor of Fine Arts in Visual Communication. Itching to learn more, I pursued Human Computer Interaction at DePaul University where I received my Masters in
June 2025.
When not designing...
I am a pet parent to a pair of bonded cats named Sora & Suzy. Movies and music albums are my favorite forms of media and pop culture. Here are my recommendations:
Movies
Shin Godzilla (2016)
Blade Runner 2049 (2017)
La Haine (1995)
Everything Everywhere All at Once (2022)
Music
Orpheus vs. the Sirens by Hermit and the Recluse (2018)
ZUU by Denzel Curry (2019)
SOS by SZA (2022)
FAQs
How do I embrace ambiguity?
I ground the problem in research by identifying assumptions and gathering early qualitative and quantitative insights. This allows me to reframe the challenge with evidence.
What tools & methods do I use?
TOOLS: Figma, Adobe Suite, ATLAS.ti, Dovetail, Optimal Workshop
METHODS: Interviews, RITE Method, A/B Testing, Think-aloud Protocols
Collaboration starts with a conversation. Let's chat!
Send Email
Copyright Diego J. Reyes-Alicea
Designed by Diego J. Reyes-Alicea
Updated October 2025
Copyright Diego J. Reyes-Alicea
Designed by Diego J. Reyes-Alicea
Updated October 2025
Copyright Diego J. Reyes-Alicea
Designed by Diego J. Reyes-Alicea
Updated October 2025
FAQs
How do I embrace ambiguity?
I ground the problem in research by identifying assumptions and gathering early qualitative and quantitative insights. This allows me to reframe the challenge with evidence.
What tools & methods do I use?
TOOLS: Figma, Adobe Suite, ATLAS.ti, Dovetail, Optimal Workshop
METHODS: Interviews, RITE Method, A/B Testing, Think-aloud Protocols
Copyright Diego J. Reyes-Alicea
Designed by Diego J. Reyes-Alicea
Updated October 2025
